Who won the Super Bowl in 1984? I’m not sure many people in advertising care. Like most, what I remember was Apple’s 1984 TV spot. It was poetic genius on a 13″ off-color screen. I was in shock that this amazing piece of film could be a TV commercial. It was many years later when I embraced a career in advertising, but looking back, each of my steps can be traced to Ridley Scott’s hammer running heroine and for that I am grateful. Oh, and for anyone outside of Oakland or LA who cares, it was the Raiders.